Open House Recap: Creating the Perfect Elevator Pitch

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Open House Recap: Creating the Perfect Elevator Pitch By groundswelladmin | June 27, 2019 On June 7th, we held the first ever Groundswell Open House — a conference-style, all-day event featuring talks from HR professionals, sales and marketing mentors and recruiters on topics for startups and job-seekers alike. Didn’t make it? No problem — all of this…

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Confessions of a Marketer

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Confessions of a Marketer By groundswelladmin | June 26, 2019 How we create reality for consumers & crush smaller businesses, like yours. By Adam Hoffmann   I’m going to tell you the story of the worst thing I’ve ever done as a marketer. This is hard to write because I’m confident that…

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Open House Recap: Resumes that Lead to Phone Calls

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Open House Recap: Resumes that Lead to Phone Calls By groundswelladmin | June 13, 2019 Last Friday, June 7th, we held the first ever Groundswell Open House - a conference-style, all-day event featuring talks from HR professionals, sales and marketing mentors and recruiters on topics for startups and job-seekers alike. Didn’t make it? No…

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Open House Recap: HR Risks for Startups

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Open House Recap: HR Risks for Startups By fumiko shinkawa | June 11, 2019 A review in the most immediate HR concerns facing startups. Last Friday, June 7th, we held the first ever Groundswell Open House — a conference-style, all-day event featuring talks from HR professionals, sales and marketing mentors and recruiters on topics…

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Perspectives from a Tech Fellow

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Perspectives from a Tech Fellow By fumiko shinkawa | April 22, 2019 Guest post by Kevin Zhou, FSU Tech Fellow and Former Groundswell Intern Other than having my face stuck in a textbook, I spent most of my college years going to career fairs and workshops serenading, making small talk, and ultimately…

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So, you’re hiring your first interns.

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate So, you’re hiring your first interns. By fumiko shinkawa | April 22, 2019 Or, if you’re thinking about interning for a startup, check out Perspectives from a Tech Fellow by former Groundswell Intern, Kevin Zhou. For a startup with three team members and a shoestring budget, free or cheap labor can be pretty…

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Building your Brand: a Case Study with Michelle Burke and Bossibly

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Building your Brand: a Case Study with Michelle Burke and Bossibly By fumiko shinkawa | March 29, 2019 Creating a brand is one of the first steps to marketing your company. Your brand is the first impression a potential customer (or investor) gets of your company and its services. For many, building a…

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Don’t quit your day job (yet). Do these things first.

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Don’t quit your day job (yet). Do these things first. By fumiko shinkawa | February 5, 2019 Side hustles are on the rise — according to a 2018 Bankrate survey, more than 37% of Americans are working on the side and that number is only growing. With 51% of millenials following suite, it looks like…

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Why Startups Need to Measure KPIs & How to Get Started with Dashboards and Scorecards

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Why Startups Need to Measure KPIs & How to Get Started with Dashboards and Scorecards By fumiko shinkawa | September 13, 2018 Guest post by Ryan Shelley, Groundswell Mentor and CGO & Founder of Shelley Media Arts. Do you know if your marketing and growth plan for your startup is actually working? While…

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Everything you need to know before your first hackathon.

AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Everything you need to know before your first hackathon. By fumiko shinkawa | August 29, 2018 When you imagine a hackathon, you may picture sleepy developers tapping at keyboards into the early morning, fraught with nervous energy and physical exhaustion. Did we just have a great idea — or is that the caffeine-high? But…

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