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Open House Recap: Creating the Perfect Elevator Pitch
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Open House Recap: Creating the Perfect Elevator Pitch By groundswelladmin | June 27, 2019 | 0 On June 7th, we held the first ever Groundswell Open House — a conference-style, all-day event featuring talks from HR professionals, sales and marketing mentors and recruiters on topics for startups and job-seekers alike. Didn’t make it? No problem — all…
Read MoreConfessions of a Marketer
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Confessions of a Marketer By groundswelladmin | June 26, 2019 | 186 How we create reality for consumers & crush smaller businesses, like yours. By Adam Hoffmann I’m going to tell you the story of the worst thing I’ve ever done as a marketer. This is hard to write because I’m…
Read MoreOpen House Recap: Resumes that Lead to Phone Calls
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Open House Recap: Resumes that Lead to Phone Calls By groundswelladmin | June 13, 2019 | 0 Last Friday, June 7th, we held the first ever Groundswell Open House - a conference-style, all-day event featuring talks from HR professionals, sales and marketing mentors and recruiters on topics for startups and job-seekers alike. Didn’t make…
Read MoreOpen House Recap: HR Risks for Startups
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Open House Recap: HR Risks for Startups By fumiko shinkawa | June 11, 2019 | 0 A review in the most immediate HR concerns facing startups. Last Friday, June 7th, we held the first ever Groundswell Open House — a conference-style, all-day event featuring talks from HR professionals, sales and marketing mentors and recruiters…
Read MorePerspectives from a Tech Fellow
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Perspectives from a Tech Fellow By fumiko shinkawa | April 22, 2019 Guest post by Kevin Zhou, FSU Tech Fellow and Former Groundswell Intern Other than having my face stuck in a textbook, I spent most of my college years going to career fairs and workshops serenading, making small talk, and ultimately…
Read MoreSo, you’re hiring your first interns.
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate So, you’re hiring your first interns. By fumiko shinkawa | April 22, 2019 Or, if you’re thinking about interning for a startup, check out Perspectives from a Tech Fellow by former Groundswell Intern, Kevin Zhou. For a startup with three team members and a shoestring budget, free or cheap labor can be pretty…
Read MoreBuilding your Brand: a Case Study with Michelle Burke and Bossibly
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Building your Brand: a Case Study with Michelle Burke and Bossibly By fumiko shinkawa | March 29, 2019 Creating a brand is one of the first steps to marketing your company. Your brand is the first impression a potential customer (or investor) gets of your company and its services. For many, building a…
Read MoreDon’t quit your day job (yet). Do these things first.
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Don’t quit your day job (yet). Do these things first. By fumiko shinkawa | February 5, 2019 Side hustles are on the rise — according to a 2018 Bankrate survey, more than 37% of Americans are working on the side and that number is only growing. With 51% of millenials following suite, it looks like…
Read MoreWhy Startups Need to Measure KPIs & How to Get Started with Dashboards and Scorecards
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Why Startups Need to Measure KPIs & How to Get Started with Dashboards and Scorecards By fumiko shinkawa | September 13, 2018 | 0 Guest post by Ryan Shelley, Groundswell Mentor and CGO & Founder of Shelley Media Arts. Do you know if your marketing and growth plan for your startup is actually…
Read MoreEverything you need to know before your first hackathon.
AboutCoworkStoriesEventsPrototyping LabContactMembers LoginDonate Everything you need to know before your first hackathon. By fumiko shinkawa | August 29, 2018 When you imagine a hackathon, you may picture sleepy developers tapping at keyboards into the early morning, fraught with nervous energy and physical exhaustion. Did we just have a great idea — or is that the caffeine-high? But…
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